News Release

Bravo Health Announces Agreement with Holy Redeemer

Relationship Enhances Service in Southeastern Pennsylvania

(PHILADELPHIA, PA — October 12, 2010) — Bravo Health, a provider of Medicare Advantage plans dedicated to offering beneficiaries access to high quality, cost-effective health care, today announced that Bravo Health Pennsylvania has contracted with the Holy Redeemer Health System. Holy Redeemer is a leading provider of comprehensive healthcare and health-related services in southeastern Pennsylvania. The relationship means beneficiaries in Bucks and Montgomery Counties and portions of Philadelphia now have access to the products and services Bravo Health offers.

"Holy Redeemer has a long history of providing quality, compassionate health care to the community," said Shelly Urofsky, executive vice president, Holy Redeemer Health System. "We're happy to be able to serve Bravo Health members and expand the services we can offer to our Medicare-eligible patients."

Effective July 15, 2010, Bravo Health members in the southeastern Pennsylvania region have access to Holy Redeemer Health System's locations, and many of the physicians and other medical professionals affiliated with Holy Redeemer.

"Holy Redeemer's emphasis on providing a continuum of care to its patients mirrors our focus on offering valuable benefits which enhance the quality of life for our members," said Jason Feuerman, senior vice president and executive director, Bravo Health Pennsylvania. "We're pleased our members throughout Philadelphia and the Bucks and Montgomery County suburbs will now have access to the exceptional care Holy Redeemer offers."

Members can find a list of participating physicians in the Bravo Health directory found at www.mybravohealth.com.

About Holy Redeemer Health System

With an emphasis on providing a continuum of care, Holy Redeemer Health System remains true to the mission to care, comfort and heal that its sponsors, the Sisters of the Holy Redeemer, began in our region in 1924 – to provide high quality, compassionate care. Today, Holy Redeemer offers a wide range of healthcare and health-related services, including an acute care hospital, home health and hospice services, two skilled nursing facilities, assisted living, a retirement community, low-income housing, an active living community, and a transitional housing program for homeless women and children. With corporate offices in Huntingdon Valley, PA, Holy Redeemer Health System is a Catholic healthcare provider, serving southeastern Pennsylvania and 11 counties in New Jersey, from Union County south to Cape May County. For more information, visit www.holyredeemer.com

About Bravo Health

Founded in 1996, Bravo Health's licensed subsidiaries provide Medicare beneficiaries access to high quality, cost-effective health care. With more than 390,000 members, Bravo Health's licensed subsidiaries offer Medicare Advantage health plans in Delaware, Maryland, New Jersey, Pennsylvania, Texas and Washington, D.C. and offer Part D Prescription Drug Plans in 43 states. For more information, visit www.bravohealth.com.

If you are a member of the press interested in receiving more information about Bravo Health, please contact:

Lisa Trapani
Rose Communications Inc.
410-245-0094 (cell)
ltrapani@rosecomm.com

If you are a member of the press interested in receiving more information about Bravo Health, please contact:

Desiree Dankowski
Manager, Public Relations
443-573-1927
desiree.dankowski@bravohealth.com